Closing in fast on 300 clients direct from 4N makes it very easy for JAM to #love4n.*
It took us around 14 months to hit 100 clients which we celebrated by giving £100 credit to the 100th 4n client, nine months later we brought up the double ton again with a prize (£200) for the 200th, and now six months on the triple century is in sight – which again will be celebrated with a handsome prize.
Whilst 300 is a very eye catching number, the true figure of 4N sales is significantly more. These have happened as a result of our networking through the room, as well as our innovative referral program which rewards existing clients with 5% commission of all payments from any prospective sales.
Long time friend of JAM, an existing client, and a regular guest JAM blogger, Stefan Thomas recently posted about how he received a £120 cheque from me, and this was not his first cheque. His commission has come from just a handful of clients referred through his unique links.
Sales from 4N have not just come from members, referrals, and word of mouth recommendations. The network has proved enormously beneficial in so many other indirect ways.
Take our current testimonial videos where regular 4N members will see many familiar faces. Those 4N members were more than happy to be filmed. Finding sufficient non 4n clients would have proved far more challenging. When those videos went live 12 months ago, our conversion rates for our PAYG service jumped by 2%.
It’s not just the video testimonials from 4N clients that have helped but also the written testimonials (51 Katie, 16 James), which have helped secure new clients. Many of our non networking JAM clients often remark about the number of positive comments they find online when researching about our company.
Where 4N members who are clients have massively helped JAM during the past few months is the number of positive reviews left after making payment via google checkout. Our current rating of 4.8/5 stars from 160+ reviews is thanks in part to so many kind 4Ners taking time to leave a positive review about our service. Since putting a link on our answer.co.uk homepage at the start of the year our conversion rate again has shot up by a further 2%.
Finally where 4N has really helped with the JAM profile, and ultimately our quantity of sales is how being part of a nationwide network contributed significantly to our 2010 Hertfordshire Medium Business of the Year. I firmly believe the tools of 4N helped JAM win this highly credible award.
*love4N is a competition for 4Networking members whereby each week one 4N director will be giving away an ipad2. This week Development Director, Terry Cooper has the final say with his criteria laid out at http://www.4networking.biz/Forum/ViewTopic/95302